Why Teams Look for GoToWebinar Alternatives
GoToWebinar is one of the longest running webinar platforms and is widely used for live corporate events. Teams usually start comparing alternatives for a few practical reasons:
Focus on Live Events
GoToWebinar is built around scheduled live sessions. Teams that want evergreen webinar funnels running on a schedule usually add a second tool.
Marketing Tools Live Elsewhere
Email sequences, SMS reminders and funnel pages are typically handled by separate software, so the pre and post webinar journey spans several tools.
Interest in Newer Workflows
Newer platforms add browser based joining, AI webinar tools and simpler page builders. Teams evaluating these workflows compare them side by side.
The 6 GoToWebinar Alternatives
1. WebinarKit: Live and Automated in One Platform
WebinarKit covers live webinars and adds automated webinars, AI tools, built-in email and SMS, and white label options. Disclosure: this is our own product.
- Live and automated webinars in one account
- AI content tools for script writing and slides
- Built-in email and SMS reminders and follow up
- White label options for agencies
Best for: Marketers, coaches and businesses that sell through webinars.
2. Livestorm: Enterprise Browser Based Events
Livestorm runs webinars in the browser with analytics and CRM integrations such as Salesforce and HubSpot.
- Strengths: polished interface, no downloads for attendees, enterprise security focus
- Tradeoffs: lighter automation and no white label
Best for: Enterprise teams that want a similar event model with a newer interface. See WebinarKit vs Livestorm.
3. Demio: Simple Setup for Marketers
Demio focuses on a clean, quick setup with live and automated sessions.
- Strengths: intuitive interface, modern registration pages, engagement features
- Tradeoffs: no white label and no built-in SMS
Best for: Small and mid size teams wanting an easy switch. See Demio alternatives.
4. Zoom Webinars: Familiar for Zoom Users
Zoom Webinars extends Zoom Meetings with webinar features and a large integration ecosystem.
- Strengths: familiar interface, reliable infrastructure, large audience tiers
- Tradeoffs: no native evergreen webinars and few marketing features
Best for: Organizations already standardized on Zoom. See WebinarKit vs Zoom.
5. WebinarJam: Live Sales Webinars
WebinarJam is a live platform built for marketing and sales presentations.
- Strengths: timed offers, active chat, sales oriented features
- Tradeoffs: automated webinars require its sister product EverWebinar
Best for: Marketers running live launches. See WebinarKit vs WebinarJam.
6. eWebinar: Automated Demos and Onboarding
eWebinar specializes in automated sessions with just in time scheduling and asynchronous chat.
- Strengths: on demand scheduling, good for product demos and onboarding
- Tradeoffs: focused on automated content rather than live events
Best for: SaaS teams automating demos. See WebinarKit vs eWebinar.
Feature Comparison Table
| Feature | GoToWebinar | WebinarKit | Livestorm | Demio | Zoom | WebinarJam | eWebinar |
|---|---|---|---|---|---|---|---|
| Live Webinars | Yes | Yes | Yes | Yes | Yes | Yes | No |
| Automated Webinars | No | Yes | Limited | Yes | No | Via EverWebinar | Yes |
| AI Content Tools | No | Yes | No | No | No | No | No |
| Built-In Email and SMS | No | Yes | No | No | No | No | No |
| White Label | No | Yes | No | No | No | No | No |
Which Alternative Fits Your Use Case
Marketing and Sales Webinars
Choose WebinarKit if you want registration, the live or automated session and follow up in one place.
Corporate Training and Internal Events
Livestorm or Zoom Webinars suit large internal events. If you also want to reuse training as evergreen webinars, WebinarKit covers both.
Automated Product Demos
eWebinar and WebinarKit both run automated sessions. WebinarKit adds live events and built-in messaging.
How to Switch from GoToWebinar in 5 Steps
Step 1: Export Attendee Data and Recordings
Download recordings and export attendee lists so you can reuse strong sessions as automated webinars.
Step 2: Choose Your Platform
Use the table above to shortlist platforms, then test your top choice with a real session.
Step 3: Rebuild Your Pages
Create registration pages and configure session settings.
Step 4: Set Up Reminders and Follow Up
Configure email sequences, SMS reminders and follow up campaigns.
Step 5: Test and Go Live
Run a test webinar, confirm integrations, then move live traffic over.
See WebinarKit in Action
Run live and automated webinars with built-in email, SMS and AI tools in one platform.